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ABOUT ALEX & AG PERFORMANCE

We coach individuals and high performers to optimize their performance.
Our mission is to empower individuals to unlock their full potential and achieve a healthier, more fulfilling life.

METHODOLOGY

Our methodology is based on six fundamental pillars. This holistic approach ensures that I address all aspects of your health, providing a comprehensive path to optimal wellness. We combine these pillars to create a personalized plan tailored to your individual needs and goals, ensuring sustainable and lasting results.

MINDSET

BREATHING

COLD EXPOSURE

SLEEP

NUTRITION

PERFORMANCE

Alex Grabher is a top-tier Performance & Lifestyle Specialist with over 10 years of experience in the industry, dedicated to transforming the lives of professional athletes and individuals alike. His holistic approach is built on six essential pillars—mindset, breathing, sleep, cold exposure, nutrition, and performance. Through his unique method, forged through personal challenges and triumphs, Alex has helped countless people achieve and maintain peak performance and a healthy lifestyle. His innovative techniques, which emphasize growth beyond the comfort zone, integrate cutting-edge technologies to deliver exceptional results.

Alex founded AG Performance, a groundbreaking initiative designed to empower clients to reach their fullest potential. Alex’s hands-on expertise and inspirational journey, including running the entire Camino de Santiago (820 km) in 14 days and enduring daily extreme physical challenges, set AG Performance apart. His personal success stories are a testament to the effectiveness of his methods.

Whether you’re looking to enhance your athletic performance or cultivate healthier lifestyle habits, Alex’s proven strategies and dedicated support will guide you toward an extraordinary life.

MISSION

Our mission is to empower individuals to unlock their full potential and achieve a healthier, more fulfilling life.

Through personalized strategies in lifestyle consulting, performance coaching, and mentoring, we strive to guide my clients on a transformative journey toward optimal wellbeing, mindset, and performance.

We are dedicated to being a catalyst for positive transformation, helping individuals thrive in their personal journey. Our aim is to inspire and support, showing the key tools to surpass their limits with every step they take.

VISION

Our vision is to be a leading force in the field of lifestyle optimization and performance coaching, setting the standard for excellence and innovation.

We aspire to create a community where individuals not only reach their peak potential but also inspire others to embark on their own transformative journeys.

AG Performance aims to be synonymous with empowerment, resilience, and lasting positive impact on lives.

LIFETIME PARTNERSHIP

We view this as more than an investment in your health; it’s an investment in your entire life. Through our services, you acquire the tools to unlock your full potential and be the master of your mind and body.

We join forces to make health and well-being an essential part of your lifestyle.

EMPOWERMENT

PERSONAL COMMITMENT

PASSION

BALANCE

RESILIENCE

My Transformative

Journey

on the Camino de Santiago

Choosing to do the Camino de Santiago Frances wasn’t just a physical challenge —it was a real test of mindset and self-belief. With its 810 kilometers and over 10,700 meters of elevation gain, the Camino promised to be a challenging trail filled with both triumphs and obstacles. In the initial days, as my body protested against the tough 10-hour shifts where my body was not used to it and doubts clouded my mind, I realized that the journey ahead would demand more than just physical endurance—it would require committed belief in myself. Despite the uncertainty, I made a conscious choice to embrace the challenge, knowing that my mindset would determine my success.

On day six, a new challenge presented itself, my right leg showed a lot of pain. I couldn’t walk for a day, and I started to have a lot of selfdoubt, thinking with this pain I could not finish the Camino. Yet, in that moment of uncertainty, I made a choice—to confront the pain head-on and push beyond my limits. I realized that the fatigue was merely a temporary obstacle, and I refused to let it allow me to quit. Every morning, I’d ask myself, “Can I really do 55 kilometers today?” And somehow, the answer was always yes. It’s crazy how a shift in mindset can make your problems seem less real and make them disappear.

Every day on the Camino was a new adventure, filled with surprises. We encountered everything from snowy peaks to haze storms, and even experienced tough storms that left us drenched from head to toe. There were days when strong winds threatened to blow us off (80km/h wind), making it a struggle just to keep moving forward. Despite the challenges, quitting wasn’t an option. With our bags waiting for us at hostels 50 to 60 kilometers away, we had no choice but to keep going, no matter what the weather threw at us.

As I reached Santiago, the last 10 kilometers flew by— the fastest I had covered on the entire Camino.

It’s incredible to think that after 800 kilometers of running 10 hours a day for 14 consecutive days, I still had energy left to sprint to the finish line. The sight of the cathedral filled me with immense joy, a tangible symbol of the journey’s end.

This transformative experience taught me that with the right mindset and self-belief, there are truly no limits to what I can achieve. It instilled in me a newfound confidence and resilience that I carry with me in every aspect of my life. Looking back on my Camino adventure, I’m reminded that the power to overcome any obstacle lies within me—and that belief in myself is the ultimate key to unlocking my fullest potential.

Choose your challenge.
Start today and begin your journey of personal growth. 

In the guide to Holistic Health – Building a Healthy Lifestyle, we provide you with the tools and knowledge needed to make lasting changes in your life. Based on scientific principles and the most effective practices, this guide will help you improve your overall well-being and personal growth.

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